2026-04-17 00:32:51 https://cc.socdy.com/projectstudio 2016-01-18 14:15:00 https://cc.socdy.com/projectstudio/happy-2016 https://cc.socdy.com/projectstudio/happy-2016 image not found: https://cc.socdy.com//img/Front/company/392/article/569cf34a717d6.jpg 2015-06-15 16:30:59 https://cc.socdy.com/projectstudio/from-growth-to-corporate-hacking https://cc.socdy.com/projectstudio/from-growth-to-corporate-hacking image not found: https://cc.socdy.com//img/Front/company/392/article/557eb275af196.jpg ]]> 2014-10-27 09:57:00 https://cc.socdy.com/projectstudio/7eme-appel-a-projets-bondinnov https://cc.socdy.com/projectstudio/7eme-appel-a-projets-bondinnov image not found: https://cc.socdy.com//img/Front/company/392/article/544a14a81be28.jpg [Original article]]]> 2014-03-13 08:15:00 https://cc.socdy.com/projectstudio/drh-aprs-le-reve-le-retour-du-realisme https://cc.socdy.com/projectstudio/drh-aprs-le-reve-le-retour-du-realisme image not found: https://cc.socdy.com//img/Front/company/392/article/5321733f1cc5d.jpg tout le paradoxe de l'engagement. L'organisation croit que l'engagement est synonime de performance globale (ce en quoi ils ont raison), sans pour autant se poser la question de ce qui suscite de l'engagement, ni chercher à créer les conditions propices à son éclosion. C'est bien dans le renversement de la façon dont sont considérés les collaborateurs que réside la solution. Si pour susciter de l'engagement, le management mettait simplement en oeuvre les mêmes tactiques et techniques qu'il utilise pour en susciter auprès de leurs clients.... Mettre l'usage au coeur du management.... [Lire l'article de Bertand Duperrin ici]   [Marciano Alves]  ]]> 2014-02-25 08:13:00 https://cc.socdy.com/projectstudio/engagezvous-rengagezvous-quy-disaient https://cc.socdy.com/projectstudio/engagezvous-rengagezvous-quy-disaient image not found: https://cc.socdy.com//img/Front/company/392/article/530b934072c2f.jpg [Marciano Alves]]]> 2014-02-19 08:10:00 https://cc.socdy.com/projectstudio/collaborative-platforms-why-users-just-dont-show https://cc.socdy.com/projectstudio/collaborative-platforms-why-users-just-dont-show image not found: https://cc.socdy.com//img/Front/company/392/article/530337f2596bf.png which was created by Richard Beckhard and David Gleicher. [...]Three factors must be present for meaningful organizational change to take place. These factors are: *D* = Dissatisfaction with how things are now;*V* = Vision of what is possible;*F* = First, concrete steps that can be taken towards the vision; If the product of these three factors is greater than*R* = Resistance then change is possible. Because D, V, and F are multiplied, if any one is absent or low, then the product will be low and therefore not capable of overcoming the resistance.[...]. In the original formula, the cost of change was also taken into consideration, but its complexity prevented it from being used as a management tool, like this version does. There are many other ways to address change management issues. This one has the merit of simplicity and allows managers to determine where to reinforce their communications strategy in a nutshell. Have you analyzed your points of improvement for change management? Do you know where your resistance will come from? [Marciano Alves]  ]]> 2014-02-18 08:13:00 https://cc.socdy.com/projectstudio/how-to-overcome-resistance-to-change https://cc.socdy.com/projectstudio/how-to-overcome-resistance-to-change image not found: https://cc.socdy.com//img/Front/company/392/article/5302571b8838a.jpg . Enjoy!   [Marciano Alves]   [ ]]]> 2014-02-17 08:10:00 https://cc.socdy.com/projectstudio/why-procrastinators-procratinate-a-time-story https://cc.socdy.com/projectstudio/why-procrastinators-procratinate-a-time-story image not found: https://cc.socdy.com//img/Front/company/392/article/53012281bf93f.jpg announced officially that they revamped their website, to add new features. Their email claims that: /'This new version was developed with one simple truth in mind: the best way to make an impact online is to share great content.'/ In the same time, Facebook launched '[Paper]', its new mobile app, and LinkedIn launched '[Pulse]' its featured news service.  Interestingly, while these companies used to push people's contents publishing, they are now backing and favoring contents monetization, in other words, they want to make a living now. Placing sponsored contents and adds rather than letting people finding their own sources...It is true that due to the multiplicity of 2.0 contents, quality and pertinence have gone down as a whole. It becomes more difficult to find off-mainstream information, most of it has already been shared, reshared, liked and tweeted. It does not mean that it is the best possible information available, that these shared contents are the best... just that they are available, have been published in a way that guaranteed a better visibility,and so are more likely to be shared. In the search for quality information, such apps allow for contents aggregation, some from your traditional sources (social networks, rss feeds...), and some carefully selected (and should I say negociated), mainstream media and contents providers. Institutionnal content, is often pertinent and of quality when it does not come down to pure marketing, but often, it is not properly distributed on networks, not shared and so it remains invisible. Creating great content is one thing, giving them visibility on Social Networks is another. Hence the move by Klout, which allows for multiposting on your different social media accounts (FB & Twitter so far), as well as a scheduling feature. All these features already exist in our app 'Social Dynamite' which allows for the creation of distribution scenarios, through the use of 'ambassadors' accounts who will automatically reshare the information, adding their network to the overall reach of the news. And so this last move from Klout does not surprise us, as we have been advocating the same thing for quite some time now: Create great *content*, use social media to *spread* the news and *share*, *engage* and develop business and opportunities. Remember, sharing content for the sake of it might be pleasant and a great self image enhancer. But at the end of the day, what counts is how much business and notoriety you have generated.   [Marciano Alves ]]]> 2014-02-14 08:57:12 https://cc.socdy.com/projectstudio/klout-pulse-paper-latest-news-on-the-wall-front https://cc.socdy.com/projectstudio/klout-pulse-paper-latest-news-on-the-wall-front image not found: https://cc.socdy.com//img/Front/company/392/article/52fdd4bd758fa.jpg ]]> 2014-02-10 08:30:00 https://cc.socdy.com/projectstudio/sirh-et-dveloppement-rh https://cc.socdy.com/projectstudio/sirh-et-dveloppement-rh image not found: https://cc.socdy.com//img/Front/company/392/article/52f8e798c19d6.png